Sales & Marketing Symposium
Wednesday, May 15, 2024
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Wednesday, May 15, 2024
8:30 AM - 4:15 PM
Monday, March 04, 2024
Tuesday, May 14, 2024
As the marketplace undergoes constant evolution, sales and marketing professionals are at the forefront of steering businesses towards success.
Join FHCP for an engaging symposium featuring industry experts and thought leaders from top organizations. Dive deep into the changing dynamics of consumer behavior, harness the power of digital marketing innovations, navigate through the complexities of emerging technologies, and gain valuable insights into market trends and competition.
Last year's event was a resounding success, with tickets selling out quickly. Ensure your spot by registering early! Stay ahead of the curve and position yourself for success in today's rapidly evolving business landscape.
Ride the Waves of Change.
More exciting details are coming soon!
8:30 AM - 9:30 AM | Registration Open & Buffet Breakfast
10:00 AM - 10:50 AM | Reset and Refocus
Speaker:
Penny is a dynamic force in the field of focus and productivity. With her extensive experience and proven strategies, she has helped countless individuals and organizations overcome challenges, improve efficiency, and achieve their goals. Her unique approach to focus and productivity has earned her recognition as a leading expert in the field.
Avoid the addiction to distraction and learn how to live the 80/20 rule by focusing on the 20% that delivers 80% of the results.
Speaker:
In this session, Numerator Canada’s General Manager, Sean Martin, will walk through key principles from a comprehensive study of new and less recent Canadian immigrants. He will analyze the sentiment, attitudes, and, for the first time, their verified purchase behaviour as whole and broken out by key ethnicities to identify how these consumers are changing the Canadian marketplace and provide actionable strategies for Sales and Marketing professionals to incorporate in their business planning.
12:00 PM - 12:45 PM |
Speaker:
Prioritizing mental health in the workplace is paramount in fostering a healthy and thriving professional environment, especially considering that 70% of employees are concerned about workplace stress and psychological safety at work. Additionally, only 23% of Canadian workers feel comfortable talking to their employer about a psychological health issue. These statistics highlight the pressing need for leaders to learn more and act on mental health in the workplace.
Join Stéphane Grenier, a trailblazing figure in workplace mental health, as he draws from his 30-year military career and dedication to reshaping corporate cultures, underscored by personal struggles and the exclusive employment of those with mental health experiences. It promises to be a compelling exploration of fostering compassion and innovation within the workplace.
12:45 PM - 1:45 PM |
Speaker:
The U.S. and Canadian economies have defied calls for a recession last year. The American economy is leaving its peers in its dust, but inflation has picked up again, pushing interest rates cuts further out on the horizon. Meanwhile, Canadian inflation has cooled and interest rate cuts appear to be right around the corner. What does this mean for Canada's economy going forward? Interest rates? Or the Canadian dollar? Leslie Preston, Managing Director & Senior Economist at TD Bank, will share her assessment of the situation and outlook for the period ahead.
2:15 PM - 2:55 PM |
Speakers:
Consumer expectations for streamlined and personalized shopping experiences have never been higher in Canada. Instacart is at the forefront of driving innovation to enable retailers and brands to exceed those expectations with online and offline technologies.
Speaker:
“Transactions are momentary. Relationships are for life.”
4:10 PM - 4:15 PM | Closing Remarks
Who Should Attend?
Sales and Marketing Professionals of all levels won't want to miss this event!
- Senior Sales Executives
- Account Executives
- Category Managers
- Customer Business Managers
- National Account Executives
- Senior Marketing Executives
- Trade Marketing Managers
- Brand Managers
- Business Development
Your peers are at the helm, driving the content ship!
The conference program, crafted by fellow members, promises unique, high-quality,
and relevant content that will greatly
enhance your success.
Registration Fees
Price Description | Amount |
---|---|
Registration with Table for 6 | $2499.00 |
Standard Member Rate | $699.00 |
Golf Registration Fees
Table for 6 |
Speakers
Andy Chiu VP, Engineering, Instacart Andy Chiu is an engineering leader with 25 years of experience spanning multiple companies in Canada, California, and Asia, including a 16-year run at Google where he took various leadership roles in Ads, Search Quality, and Education. Andy joined Instacart in 2023 as VP of Engineering for Ads, overseeing the company's blooming ads business with a focus on technical innovations to transform how ads are bought, sold, measured, and experienced in retail media. As a team leader Andy is a relentless champion for Diversity, Equity, and Belonging, and is a strong believer that people are the most important asset of any organization.
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Stéphane Grenier Lieutenant-Colonel (Retired), Canadian Forces, Mental Health Innovator, CEO, MHInnovations With decades of first-hand experience, Stéphane Grenier is a pioneer in addressing mental health in the workplace. After a remarkable 30-year military career, with service in Lebanon, Haiti, Kuwait, Rwanda, Cambodia, and Kandahar, Afghanistan, he founded Mental Health Innovations (MHI), a consultancy dedicated to provoking game-changing action to address mental health at work. He has since worked with organizations across all sectors to transform their corporate culture to ensure a healthier and more productive workplace. |
Dean Hayward Sr Manager, Brand Partnerships - Canada, Instacart With a career spanning over a decade in Toronto, Dean Hayward stands at the forefront of retail media as the Sr. Manager for Instacart’s Brand Partnerships team in Canada. Since beginning his professional journey in 2009, Dean has built a reputation for creating strong, collaborative partnerships and driving innovation within the Canadian market.
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Jake Karls Cofounder & Chief Rainmaker, MID-DAY SQUARES Jake Karls is a different type of business leader – unapologetically authentic, refreshingly relatable, and completely free of bullshit. |
Sean Martin General Manager, Numerator Sean is a proven business executive with 15+ years of experience building partnerships that drive mutual growth across the CPG, Retail and Technology industries. As General Manager, Canada at Numerator, Sean leads the development of Numerator’s consumer panel and technology in Canada. Under his leadership, Numerator has built the largest and most representative shopper data source in Canada, becoming trusted partners with more than 40 leading consumer goods and retail companies in just 2 years. |
Leslie Preston Managing Director & Senior Economist l TD Economics, TD Bank Group Leslie Preston has over fifteen years’ experience as an economist, and has been with TD Economics since 2011. In her current role as a Managing Director and Senior Economist, she leads a team of economists to provide economic analysis and forecasts to TD clients and stakeholders. The team delivers on a wide scope of research, covering the U.S., Canadian, and global economies. She regularly speaks about the economic outlook to various internal and external audiences, and provides economic commentary to the media. |
Penny Zenker The Focusologist, Penny Zenker is a sought-after fun, interactive and engaging
motivational speaker, strategic business coach, and best-selling author. As a
master NLP practitioner and Neuro-strategist, she integrated elements of
thought, communication, and behavior to provide strategies for boosting
productivity and maximizing results for business leaders and entrepreneurs. Penny’s Expertise is derived from building and later selling
a multi-million dollar technology business, managing strategic projects at one
of the world’s largest Market Research firms, and later working to double
business growth for companies around the world as a Tony Robbins business
coach. Penny’s proven and practical tools and techniques help people to get results quickly. |
Sponsors
Your brand matters.
Enhance your company’s visibility to the largest manufacturing sector in Canada.
FHCP's strategic events focus on key issues for food, health & consumer packaged companies that are relevant to their business.
Why Sponsor?
- Showcase your brand’s value and expertise and create awareness for your company
- Connect and network with industry professionals including influential trading partners
- Attract new clients and build long lasting relationships
- Enhance existing business relationships
Sponsorship opportunities available!
Questions? Contact our Events Director, Josephine Pham @ josephine.pham@fhcp.ca or 647-390-8353
Thank You to our Event Sponsors!
Silver Sponsor
Bronze Sponsor
Media Partner
Location Information
Mississauga Convention Centre75 Derry Road West
Mississauga, ON L5W 1G3