How Marketing and Supply Chain Can Team Up to Achieve More in Uncertain Times
Thursday, February 25, 2021
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Thursday, February 25, 2021
1:00 PM - 2:00 PM
N/A
Thursday, February 25, 2021
Today's unsettling disruptive conditions have underscored the need for businesses to expect the unexpected. With Supply Chain now playing a more prominent role in the customer promise, Marketing and Supply Chain have a unique opportunity to collaborate in order to deliver predictability in times of uncertainty.
In this webinar and Q&A with Nature's Path Foods, we provide insight into how the Corporate Trade model can be used alongside other effective strategies to achieve more across the business.
What you will learn:
- Understand the evolving role supply chain plays in your brand today
- Understand how businesses are using their excess inventory to fund advertising campaigns with Corporate Trade
- Take away proven, actionable ideas that bring your marketing and supply chain teams together to achieve more for your brand, and bottom line
Registration Fees
Price Description | Amount |
---|---|
Non-Member | $0.00 |
Webinar Registration | $0.00 |
Golf Registration Fees
Speakers
Scott Miles Managing Director, Active International Scott holds an Honors Specialization in Media Communications from Western University and brings a decade of sales and media experience, collaborating directly with CPG and retail leaders from businesses of all sizes. |
Hormis Tharakan AVP, Supply Chain, Hormis Tharakan, MBA, is an experienced supply chain leader, and the AVP of Manufacturing at Nature's Path Foods. His insight from organizations such as Nature's Path Foods, Best Buy, Pet Valu, and Taymor Industries, brings a diverse perspective on supply chain and procurement strategies that deliver on the customer promise in a responsible and sustainable way. |