The Canadian food, beverage and consumer goods industry has a critical responsibility in contributing to the health and wellness of Canadian children and adults, and we take that role very seriously. The industry invests significantly to earn and maintain consumers’ confidence and safeguard its reputation for having the safest food in the world.
2014 Health and Wellness Report
FCPC members have significantly invested in new product development to enhance the nutrition profile and increase the choices available to consumers, especially in the “healthier for you” category.
FCPC members are committed to:
- Reducing hydrogenated oils in the food supply to help consumers limit consumption of trans fats
- Increasing the range of products with reduced levels of calories, sugar, fat and salt in line with current guidelines on healthy eating
- Providing portion size options, such as single-serve packages and child-size portions, in line with the varied needs of consumers
- Responsible addition of vitamins and minerals (adding omega 3, calcium, fibre, vitamins) to create nutritionally beneficial product choice